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Classified advertising revenue grew 5.7 per cent in 2005, as against 2004.

Effective communications and partnerships with major advertisers are the keys to success in the classified advertising business. To this end, Post Classified organised several seminars and events during 2005 that reinforced our leading position in the market.

A new special publication called Exploring the Great Outdoors, aimed at the outdoor leisure and resort markets, was successfully launched as an insert in the Bangkok Post and Post Today.

Additional revenue was also generated from the continuation of the successful Serviced Apartments Directory series, distributed with the Bangkok Post. Advertisers continue to be strongly supportive of this publication.

New editions of both publications will also be issued in 2006.

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